07-28-2008
CHILDREN’S CLEFT CHARITY
CHILDREN’S CLEFT CHARITY
WHITE SMILE USA DONATES A PORTION OF ALL PROCEEDS TO LEADING CHILDREN’S CLEFT CHARITY
ATLANTA- JULY 28, 2008-
White Smile USA, a national provider of convenient and affordable teeth-whitening solutions, announces its partnership with the world’s leading children’s cleft charity, The Smile Train.
The Smile Train has provided more than 300,000 cleft repair surgeries for children without financial stability or cultural support. With partners and programs in hundreds of hospitals covering 75 of the world's poorest countries, their mission is to help the millions of children who are suffering with severe clefts. With a procedure that lasts under an hour, surgeons can perform a dozen surgeries a day for only $250 per child. The Smile Train is providing cleft surgery that gives a child a new smile and a new chance on life.
“Daily, we see the joy our customers get from looking and feeling better about themselves with a brighter smile. Even more satisfying is seeing the self-esteem of a child and family soar as a result of these surgeries,” says Jim Valentine, co-founder of White Smile USA.
White Smile USA® joins celebrities, including Donald Trump, Bette Midler, Ernie Els and Bob Costas, in the mission to provide these life-changing surgeries to children and their families. In addition to their additional donation, White Smile USA will donate a portion of all future proceeds to The Smile Train on a quarterly basis beginning August 2008. WhiteSmileUSA will also provide point of sale donation information on The Smile Train at each of it locations.
For more information on The Smile Train, go to their website at www.smiletrain.org.
White Smile USA, Inc. is revolutionizing the teeth whitening industry by offering immediate results typically associated with high priced dental solutions, at a price the average consumer can afford. WhiteSmileUSA’s “healthy teeth whitening” products are developed for maximum effectiveness while maintaining the proper pH balance during the whitening process. Founded in January 2007, White Smile USA is rapidly expanding and currently operating in Sam’s Club locations, Wal-Mart SuperCenters, upscale malls, salons and dental practices in 23 states.
